diff --git a/app/api/checkout/route.ts b/app/api/checkout/route.ts
index e689437..a2b4e19 100644
--- a/app/api/checkout/route.ts
+++ b/app/api/checkout/route.ts
@@ -198,12 +198,19 @@ export async function POST(request: Request) {
     });
   }
   const subtotal = roundMoney(items.reduce((sum, i) => sum + i.quantity * i.unitPrice, 0));
+  // Products.noShippingCost — a cart made up entirely of items that opt
+  // out of shipping costs (e.g. purely digital downloads) never gets
+  // charged shipping at all, regardless of the free-shipping threshold.
+  // A single item WITHOUT the flag still triggers normal shipping for the
+  // whole order — this only exempts a product, never the whole cart just
+  // because it contains an exempt item.
+  const hasShippableItem = body.cart.some((line) => !productsBySlug.get(line.id)?.noShippingCost);
 
   const shippingMethods = await getShippingMethods();
   const shippingMethod = shippingMethods.find((m) => m.id === body.shippingMethodId);
   if (!shippingMethod) return NextResponse.json({ ok: false, reason: "Versandart ist ungültig." }, { status: 400 });
   const freeShipping = shippingMethod.freeShippingThreshold != null && subtotal >= shippingMethod.freeShippingThreshold;
-  const shippingCost = freeShipping ? 0 : shippingMethod.price;
+  const shippingCost = !hasShippableItem || freeShipping ? 0 : shippingMethod.price;
 
   const paymentMethods = await getPaymentMethods();
   const paymentMethod = paymentMethods.find((m) => m.id === body.paymentMethodId);
diff --git a/app/cart/components/CartContent.tsx b/app/cart/components/CartContent.tsx
index a82ea0b..a5dac29 100644
--- a/app/cart/components/CartContent.tsx
+++ b/app/cart/components/CartContent.tsx
@@ -7,7 +7,7 @@ import Image from "next/image";
 import { useCart, removeFromCart, setQuantity } from "../../lib/cart";
 import { useProducts } from "../../lib/products";
 import { useDiscount, applyDiscount, clearDiscount } from "../../lib/discount";
-import { computeSubtotal, computeCartTotals, effectivePrice, effectiveTaxRate } from "../../lib/cartTotals";
+import { computeSubtotal, computeCartTotals, effectivePrice, effectiveTaxRate, cartHasShippableItem } from "../../lib/cartTotals";
 import { computeTaxBreakdown } from "@einfach-produktiv/invoicing";
 import { formatPrice, discountPercent } from "../../lib/format";
 import { Reveal } from "../../components/Reveal";
@@ -77,7 +77,7 @@ export function CartContent({
 
   const subtotal = computeSubtotal(items);
   const shipping =
-    items.length === 0 || (freeShippingThreshold !== null && subtotal >= freeShippingThreshold)
+    items.length === 0 || !cartHasShippableItem(items) || (freeShippingThreshold !== null && subtotal >= freeShippingThreshold)
       ? 0
       : shippingCost;
   const { totalSavings, discountAmount, total } = computeCartTotals(items, shipping, discount);
@@ -392,31 +392,40 @@ export function CartContent({
               )}
 
               <div className="flex flex-col gap-0.5 w-full">
-                <div className="flex items-center w-full">
-                  <span className="flex items-center gap-1.5 text-body-sm text-text-primary">
-                    Versand
-                    <button
-                      type="button"
-                      onClick={() => setVersandOpen(true)}
-                      className="text-text-muted hover:text-brand transition-colors"
-                      aria-label="Alle Informationen zu Versandkosten und Lieferzeiten"
-                    >
-                      <span aria-hidden>ⓘ</span>
-                    </button>
-                  </span>
-                  <span className="flex-1" />
-                  <span className="text-body-sm text-text-primary">
-                    {shipping === 0 ? "Kostenlos" : formatPrice(shipping)}
-                  </span>
-                </div>
-                <p className="text-label text-text-muted">
-                  {shipping === 0 && freeShippingThreshold !== null
-                    ? `ab ${formatPrice(freeShippingThreshold)} innerhalb Deutschlands`
-                    : "innerhalb Deutschlands"}
-                </p>
-                <p className="text-label text-text-muted">
-                  Lieferzeit {shippingSettings.totalDays.min}–{shippingSettings.totalDays.max} Werktage
-                </p>
+                {/* Hidden entirely (not just "Kostenlos") when nothing in
+                    the cart actually triggers shipping at all — that's a
+                    different state from hitting the free-shipping
+                    threshold, which is still a real promotional message
+                    worth showing. */}
+                {cartHasShippableItem(items) && (
+                  <>
+                    <div className="flex items-center w-full">
+                      <span className="flex items-center gap-1.5 text-body-sm text-text-primary">
+                        Versand
+                        <button
+                          type="button"
+                          onClick={() => setVersandOpen(true)}
+                          className="text-text-muted hover:text-brand transition-colors"
+                          aria-label="Alle Informationen zu Versandkosten und Lieferzeiten"
+                        >
+                          <span aria-hidden>ⓘ</span>
+                        </button>
+                      </span>
+                      <span className="flex-1" />
+                      <span className="text-body-sm text-text-primary">
+                        {shipping === 0 ? "Kostenlos" : formatPrice(shipping)}
+                      </span>
+                    </div>
+                    <p className="text-label text-text-muted">
+                      {shipping === 0 && freeShippingThreshold !== null
+                        ? `ab ${formatPrice(freeShippingThreshold)} innerhalb Deutschlands`
+                        : "innerhalb Deutschlands"}
+                    </p>
+                    <p className="text-label text-text-muted">
+                      Lieferzeit {shippingSettings.totalDays.min}–{shippingSettings.totalDays.max} Werktage
+                    </p>
+                  </>
+                )}
               </div>
 
               <div className="h-px bg-border w-full" />
diff --git a/app/checkout/components/CheckoutContent.tsx b/app/checkout/components/CheckoutContent.tsx
index 96549c8..bd022b8 100644
--- a/app/checkout/components/CheckoutContent.tsx
+++ b/app/checkout/components/CheckoutContent.tsx
@@ -7,7 +7,7 @@ import { useRouter } from "next/navigation";
 import { useCart, clearCart, mergeServerCartIntoLocal } from "../../lib/cart";
 import { useProducts } from "../../lib/products";
 import { useDiscount, clearDiscount } from "../../lib/discount";
-import { computeSubtotal, computeCartTotals, effectivePrice, effectiveTaxRate } from "../../lib/cartTotals";
+import { computeSubtotal, computeCartTotals, effectivePrice, effectiveTaxRate, cartHasShippableItem } from "../../lib/cartTotals";
 import { computeTaxBreakdown } from "@einfach-produktiv/invoicing";
 import { formatPrice } from "../../lib/format";
 import { Reveal } from "../../components/Reveal";
@@ -372,7 +372,7 @@ export function CheckoutContent({
     selectedShipping?.freeShippingThreshold !== null &&
     selectedShipping?.freeShippingThreshold !== undefined &&
     subtotal >= selectedShipping.freeShippingThreshold;
-  const shipping = items.length === 0 || freeShipping ? 0 : selectedShipping?.price ?? 0;
+  const shipping = items.length === 0 || !cartHasShippableItem(items) || freeShipping ? 0 : selectedShipping?.price ?? 0;
   const { totalSavings, discountAmount, total } = computeCartTotals(items, shipping, discount);
   const taxBreakdown = computeTaxBreakdown(
     items.map(({ entry, product }) => ({
@@ -1337,33 +1337,39 @@ export function CheckoutContent({
               </div>
             )}
 
-            <div className="flex flex-col gap-0.5 w-full">
-              <div className="flex items-center w-full">
-                <span className="flex items-center gap-1.5 text-body-sm text-text-primary">
-                  Versand
-                  <button
-                    type="button"
-                    onClick={() => setVersandOpen(true)}
-                    className="text-text-muted hover:text-brand transition-colors"
-                    aria-label="Alle Informationen zu Versandkosten und Lieferzeiten"
-                  >
-                    <span aria-hidden>ⓘ</span>
-                  </button>
-                </span>
-                <span className="flex-1" />
-                <span className="text-body-sm text-text-primary">
-                  {displayShipping === 0 ? "Kostenlos" : formatPrice(displayShipping)}
-                </span>
+            {/* Hidden entirely (not just "Kostenlos") when nothing in the
+                cart actually triggers shipping at all — a different state
+                from hitting the free-shipping threshold, which is still a
+                real promotional message worth showing. */}
+            {cartHasShippableItem(items) && (
+              <div className="flex flex-col gap-0.5 w-full">
+                <div className="flex items-center w-full">
+                  <span className="flex items-center gap-1.5 text-body-sm text-text-primary">
+                    Versand
+                    <button
+                      type="button"
+                      onClick={() => setVersandOpen(true)}
+                      className="text-text-muted hover:text-brand transition-colors"
+                      aria-label="Alle Informationen zu Versandkosten und Lieferzeiten"
+                    >
+                      <span aria-hidden>ⓘ</span>
+                    </button>
+                  </span>
+                  <span className="flex-1" />
+                  <span className="text-body-sm text-text-primary">
+                    {displayShipping === 0 ? "Kostenlos" : formatPrice(displayShipping)}
+                  </span>
+                </div>
+                <p className="text-label text-text-muted">
+                  {shipping === 0 && selectedShipping?.freeShippingThreshold != null
+                    ? `ab ${formatPrice(selectedShipping.freeShippingThreshold)} innerhalb Deutschlands`
+                    : (selectedShipping?.description ?? "innerhalb Deutschlands")}
+                </p>
+                <p className="text-label text-text-muted">
+                  Lieferzeit {shippingSettings.totalDays.min}–{shippingSettings.totalDays.max} Werktage
+                </p>
               </div>
-              <p className="text-label text-text-muted">
-                {shipping === 0 && selectedShipping?.freeShippingThreshold != null
-                  ? `ab ${formatPrice(selectedShipping.freeShippingThreshold)} innerhalb Deutschlands`
-                  : (selectedShipping?.description ?? "innerhalb Deutschlands")}
-              </p>
-              <p className="text-label text-text-muted">
-                Lieferzeit {shippingSettings.totalDays.min}–{shippingSettings.totalDays.max} Werktage
-              </p>
-            </div>
+            )}
 
             <div className="h-px bg-border w-full" />
 
diff --git a/app/components/ProductSpotlight.tsx b/app/components/ProductSpotlight.tsx
index e5a058c..2bd509b 100644
--- a/app/components/ProductSpotlight.tsx
+++ b/app/components/ProductSpotlight.tsx
@@ -86,10 +86,19 @@ export async function ProductSpotlight() {
               )}
               <p className="font-bold text-h3 text-text-primary">{formatPrice(product.price)}</p>
             </div>
-            <p className="text-label text-text-muted">{kleinunternehmer ? "zzgl. Versand" : `inkl. ${taxRate}% MwSt. zzgl. Versand`}</p>
-            <p className="text-label text-text-muted">
-              Lieferzeit: {shipping.totalDays.min}–{shipping.totalDays.max} Werktage innerhalb Deutschlands
-            </p>
+            {(() => {
+              const priceHint = kleinunternehmer
+                ? product.noShippingCost
+                  ? null
+                  : "zzgl. Versand"
+                : `inkl. ${taxRate}% MwSt.${product.noShippingCost ? "" : " zzgl. Versand"}`;
+              return priceHint && <p className="text-label text-text-muted">{priceHint}</p>;
+            })()}
+            {!product.noShippingCost && (
+              <p className="text-label text-text-muted">
+                Lieferzeit: {shipping.totalDays.min}–{shipping.totalDays.max} Werktage innerhalb Deutschlands
+              </p>
+            )}
           </div>
           {/* Single product, no grid siblings to stay equal-height with
               (unlike ProductGrid.tsx/RelatedProducts.tsx), so this can be
diff --git a/app/lib/__tests__/bundleContents.test.ts b/app/lib/__tests__/bundleContents.test.ts
index 48dd115..11c0073 100644
--- a/app/lib/__tests__/bundleContents.test.ts
+++ b/app/lib/__tests__/bundleContents.test.ts
@@ -10,6 +10,7 @@ const product = (overrides: Partial<RawProduct> = {}): RawProduct => ({
   active: true,
   image: null,
   taxRatePercent: null,
+  noShippingCost: false,
   bundleItems: null,
   variants: null,
   trackInventory: false,
diff --git a/app/lib/__tests__/cartTotals.test.ts b/app/lib/__tests__/cartTotals.test.ts
index 7c00c09..7ffbd7e 100644
--- a/app/lib/__tests__/cartTotals.test.ts
+++ b/app/lib/__tests__/cartTotals.test.ts
@@ -22,6 +22,7 @@ const product = (overrides: Partial<Product> = {}): Product => ({
   lowStock: false,
   maxQty: null,
   taxRatePercent: null,
+  noShippingCost: false,
   ...overrides,
 });
 
diff --git a/app/lib/cartTotals.ts b/app/lib/cartTotals.ts
index 8028884..c003428 100644
--- a/app/lib/cartTotals.ts
+++ b/app/lib/cartTotals.ts
@@ -37,6 +37,16 @@ export function computeSubtotal(items: CartLine[]): number {
   return items.reduce((sum, { entry, product }) => sum + entry.qty * effectivePrice(entry, product), 0);
 }
 
+// A cart only needs a shipping line at all if at least one item doesn't
+// opt out via Products.noShippingCost (e.g. a purely digital download) —
+// mirrors api/checkout/route.ts's own hasShippableItem check, which is
+// the actual charged amount; this is only the storefront's estimate/
+// display before that. A single non-exempt item still triggers normal
+// shipping for the whole cart, this never partially discounts it.
+export function cartHasShippableItem(items: CartLine[]): boolean {
+  return items.some(({ product }) => !product.noShippingCost);
+}
+
 export type CartTotals = {
   subtotal: number;
   /** compareAtPrice-based per-product savings — already excluded from
diff --git a/app/lib/payload.ts b/app/lib/payload.ts
index 271ded9..5f4e301 100644
--- a/app/lib/payload.ts
+++ b/app/lib/payload.ts
@@ -207,6 +207,13 @@ export type Product = {
   // storefront; the actual rate used for order totals is resolved and
   // snapshotted server-side at checkout (api/checkout/route.ts).
   taxRatePercent: number | null;
+  // No shipping cost for this product at all (e.g. a digital download) —
+  // never shows "zzgl. Versand" on its own product page, and doesn't count
+  // toward "does this cart need a shipping line" (lib/cartTotals.ts's
+  // cartHasShippableItem()). A cart with even one item that does NOT have
+  // this set still gets charged/shown the normal shipping cost — this only
+  // exempts the individual product, not the whole cart.
+  noShippingCost: boolean;
   variants: { name: string; priceOverride: number | null; outOfStock: boolean; lowStock: boolean; maxQty: number | null }[];
 };
 
@@ -231,6 +238,7 @@ type PayloadProduct = {
   allowBackorder: boolean;
   lowStockThreshold: number | null;
   taxRatePercent: number | null;
+  noShippingCost: boolean;
   variants:
     | {
         name: string;
@@ -291,6 +299,7 @@ export function mapPayloadProduct(product: PayloadProduct): Product {
     lowStock: isLowStock(product.trackInventory, product.stock, product.lowStockThreshold),
     maxQty: maxPurchasableQty(product.trackInventory, product.stock, product.allowBackorder),
     taxRatePercent: product.taxRatePercent ?? null,
+    noShippingCost: product.noShippingCost,
     variants: (product.variants ?? []).map((v) => ({
       name: v.name,
       priceOverride: v.priceOverride,
diff --git a/app/lib/productsServer.ts b/app/lib/productsServer.ts
index 9b27cb2..cc9a8e8 100644
--- a/app/lib/productsServer.ts
+++ b/app/lib/productsServer.ts
@@ -24,6 +24,7 @@ export type RawProduct = {
   active: boolean;
   image: { url: string } | number | null;
   taxRatePercent: number | null;
+  noShippingCost: boolean;
   bundleItems: { product: { id: number; name: string } | number; quantity: number }[] | null;
   variants: RawProductVariant[] | null;
   trackInventory: boolean;
diff --git a/app/todo-cards/components/Pricing.tsx b/app/todo-cards/components/Pricing.tsx
index 3761f6d..c2a7ff3 100644
--- a/app/todo-cards/components/Pricing.tsx
+++ b/app/todo-cards/components/Pricing.tsx
@@ -97,10 +97,19 @@ export async function Pricing() {
               )}
               <p className="font-bold text-h3 text-text-primary">{formatPrice(product.price)}</p>
             </div>
-            <p className="text-label text-text-muted">{kleinunternehmer ? "zzgl. Versand" : `inkl. ${taxRate}% MwSt. zzgl. Versand`}</p>
-            <p className="text-label text-text-muted">
-              Lieferzeit: {shipping.totalDays.min}–{shipping.totalDays.max} Werktage innerhalb Deutschlands
-            </p>
+            {(() => {
+              const priceHint = kleinunternehmer
+                ? product.noShippingCost
+                  ? null
+                  : "zzgl. Versand"
+                : `inkl. ${taxRate}% MwSt.${product.noShippingCost ? "" : " zzgl. Versand"}`;
+              return priceHint && <p className="text-label text-text-muted">{priceHint}</p>;
+            })()}
+            {!product.noShippingCost && (
+              <p className="text-label text-text-muted">
+                Lieferzeit: {shipping.totalDays.min}–{shipping.totalDays.max} Werktage innerhalb Deutschlands
+              </p>
+            )}
           </div>
           {/* Single product, no grid siblings to stay equal-height with —
               plain conditional line, same reasoning as ProductSpotlight.tsx. */}
diff --git a/app/todo-cards/components/TodoKartenHero.tsx b/app/todo-cards/components/TodoKartenHero.tsx
index 34d1da6..d49532c 100644
--- a/app/todo-cards/components/TodoKartenHero.tsx
+++ b/app/todo-cards/components/TodoKartenHero.tsx
@@ -124,12 +124,21 @@ export async function TodoKartenHero() {
                     <p className="text-body text-text-muted line-through">{formatPrice(product.compareAtPrice!)}</p>
                   )}
                   <p className="font-bold text-h3 text-text-primary">{formatPrice(product.price)}</p>
-                  <p className="text-label text-text-muted">{kleinunternehmer ? "zzgl. Versand" : `inkl. ${taxRate}% MwSt. zzgl. Versand`}</p>
+                  {(() => {
+                    const priceHint = kleinunternehmer
+                      ? product.noShippingCost
+                        ? null
+                        : "zzgl. Versand"
+                      : `inkl. ${taxRate}% MwSt.${product.noShippingCost ? "" : " zzgl. Versand"}`;
+                    return priceHint && <p className="text-label text-text-muted">{priceHint}</p>;
+                  })()}
                 </div>
               )}
-              <p className="text-label text-text-muted">
-                Lieferzeit: {shipping.totalDays.min}–{shipping.totalDays.max} Werktage innerhalb Deutschlands
-              </p>
+              {!product?.noShippingCost && (
+                <p className="text-label text-text-muted">
+                  Lieferzeit: {shipping.totalDays.min}–{shipping.totalDays.max} Werktage innerhalb Deutschlands
+                </p>
+              )}
               {/* Single product, no grid siblings to stay equal-height with —
                   plain conditional line, same reasoning as ProductSpotlight.tsx/Pricing.tsx. */}
               {anyLowStock && <p className="text-label font-bold text-warning">Nur noch wenige verfügbar</p>}
diff --git a/app/versand/components/VersandSections.tsx b/app/versand/components/VersandSections.tsx
index 5231ad5..389adc6 100644
--- a/app/versand/components/VersandSections.tsx
+++ b/app/versand/components/VersandSections.tsx
@@ -77,6 +77,10 @@ export function VersandSections({
           wir kostenlos.
         </p>
         <p>Alle angegebenen Preise verstehen sich inklusive der gesetzlichen Mehrwertsteuer.</p>
+        <p>
+          Rein digitale Produkte (z.B. Downloads) verursachen keine Versandkosten und sind von den
+          oben genannten Beträgen ausgenommen.
+        </p>
       </Section>
 
       <Section id="liefergebiet" title="Liefergebiet" withAnchor={withAnchors}>
diff --git a/app/widerruf/page.tsx b/app/widerruf/page.tsx
index e08e6be..e830ae3 100644
--- a/app/widerruf/page.tsx
+++ b/app/widerruf/page.tsx
@@ -113,11 +113,11 @@ export default async function WiderrufPage() {
                 </div>
                 <svg
                   viewBox="0 0 24 24"
-                  className="size-5 shrink-0 text-text-muted group-hover:text-brand group-hover:translate-y-0.5 transition-all"
+                  className="size-5 shrink-0 text-text-muted group-hover:text-brand group-hover:translate-x-0.5 transition-all"
                   fill="none"
                   aria-hidden="true"
                 >
-                  <path d="M12 4v13m0 0-5-5m5 5 5-5M5 21h14" stroke="currentColor" strokeWidth="1.75" strokeLinecap="round" strokeLinejoin="round" />
+                  <path d="M5 12h14m0 0-6-6m6 6-6 6" stroke="currentColor" strokeWidth="1.75" strokeLinecap="round" strokeLinejoin="round" />
                 </svg>
               </a>
           </div>